Communication & Content Marketing Specialist

Location: Madrid, Madrid, Spain

Department: Marketing Department

Type: Full Time

Min. Experience: Experienced

Who We Are

TAPTAP, founded in 2010 and headquartered in Madrid, is a technology firm at the epicenter of innovation in adtech and martech. TAPTAP provides location intelligence marketing and advertising solutions in 10 countries within Europe, Africa, & North and South America. Global media agencies and large to mid-market brands leverage TAPTAP’s Sonata technology in over 80 markets for market intelligence and digital advertising solutions.

 

Why TAPTAP

We are unique because TAPTAP brings together analytic creativity, innovation, ambitious challenges and teamwork. Our goal is to link physical and digital marketing. All of it, globally. Since our founding we take a mobile-centric approach in the development of sophisticated data-driven marketing & advertising solutions that has led us to develop the Sonata platform. As we continue to grow we constantly seek only the best non-conforming experts in digital marketing and advertising. We need initiators that welcome challenges with open arms who want to better themselves through their innate drive to improve.

 

Responsibilities

The objective of the role is to effectively distribute and gather feedback from all content produced by the Product Marketing Department. The person in this role will own the day to day management of TAPTAP’s internal and external communication channels, and will analyze and report on all activity. The ideal candidate will be able to oversee internal and external communication channels, organize internal newsletters, ensure the TAPTAP brand and its key stakeholders are an always-on brand on the chosen media and social channels and creative in the promotion of communication within the company.

Main Internal Tasks

  1. Promote intra-company communication and business leverage through the internal distribution of client best cases, product/solutions presentations and one pagers
  2. Own monthly internal product global webinars on pre-accorded subjects
  3. Manage and coordinate efforts with TAPTAP’s communication Agency
  4. Update marketing plan and budgets as well as the events calendar

 

Main External Tasks

  1. Manage TAPTAP’s Clearslide platform for the distribution of product/solution sales collateral (Presentations, One pagers, Case Studies…)
  2. Manage recurrent email marketing for external stakeholders (advertisers, agencies, trading desks)
  3. Aid in the production of product & solution videos
  4. Help manage trade show presence where TAPTAP is present 
  5. Own, manage and monitor daily activity on TAPTAP’s chosen social media channels
  6. Manage and coordinate global communication efforts with industry media outlets



 

Requirements

  • Degree in communication
  • 2+ years of experience in a communications role 
  • Dynamic, agile and organized. You will need to keep track of all communication distributed and any feedback, and share with the rest of the team
  • Understand and actively use all social channels and keep up to date on best practices
  • Native Spanish speaker with high level of English
  • Experience managing email marketing campaigns. 
    • Previous use of MailChimp and basic HTML/CSS  is a big plus
  • Familiar with digital advertising and marketing (Especially B2B)
  • Microsoft Office and Google GSuite
  • Wordpress

 

You will be the right candidate if you are:

  • Clearly outspoken with strong presentation skills
  • Creative 
  • Smart, fast learner and resourceful
  • Honest, open, trustworthy and a team player
  • You are used to and open to get and give constructive feedback
  • Bonus points for B2B experience
  • Obsessive attention to detail and organization
  • Interested in learning about digital marketing and managing time and projects
  • Motivated working in a fast-paced digital environment, flexible and multi-tasking

 

Please include the following in your application:

  • What do you know about TAPTAP?
  • Choose two social media platforms and describe one best corporate practice for each
  • Include a description or show examples of your own previous corporate work you are proud of 

 

We Offer

  • Full-time contract
  • A good environment, working with a young and motivated team.
  • Enthusiastic colleagues who are eager to learn from each other.
  • A flexible and solution-oriented workplace.
  • The freedom to use your creative instinct.
  • A fun, fast-paced experience that will allow you to grow as a professional.
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